A Different Approach To Earn Expert Status Within Your Market

Professional certifications go hand in hand with the whole education value as well as being able to point to something that speaks about what you are capable of doing. Of course all certifications are not created equal because some may be from a school that is not highly regarded, etc. Obviously, this particular consideration will not apply to all people, however we felt that it should be mentioned simply because it can confer expert status and may work for some people. Most online business owners will not take the time to get a certification, but if you have one and it works then use it. However some certifications can be obtained fairly easily if you have a lot of experience in the particular area. With the popularity of the Apple iPod and MP3 audio, people are consuming information through podcasts, which are nothing but online broadcasts. All you need to do is take some content and make it an audio podcast, now that is something you could do in an afternoon. You really can do so much with your podcasts, and by all means explore it with different content. You can distribute podcasts in directories or use them on your site, and this will be a good way to get variety in your marketing. We really have no idea about the overall appeal of podcasts other than very many businesses still use them, and if they were not being downloaded then they would stop.

You can also make a small site or blog in which you can discuss your niche topic which is the one you are an expert in. You can use your blog to reinforce the fact that you are an expert in your market. Starting and maintaining a blog is not at all difficult these days with the number of professional blogging platforms, both free and paid. As you work on your blog, we recommend you create an account and presence at places like LinkedIn, as well. Along with all you do, always be sure you help those in your market as much as possible because that is one thing people will always remember. The tips that we discussed in the above article are easy to apply, and will help you become an expert within your industry - only if you start taking action right away.

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