Web Business Techniques

If you own a website, probabilities are that at some point or another you will be contacted by a skilled link building service firm about their services and while the offer might sound attractive at first, please don't get too pumped up about it.

What should you do then, if you clearly need links to get quality site visitors and to start ranking for your keywords in the search engines? The good news is that SEO and link building isn't practically as complex as most will have you imagine and can be easily accomplished in-house. If you are a solo business owner just starting out, You need to conduct the majority of it yourself. As soon as your spending budget allows, delegate some of the parts and pieces.

Part One - The Strategy

Look for a keyword you would like to rank for and make sure you are using it within the title and once or twice during the entire content of the page or your own site. Choose a homepage or category page in addition and get the keyword you need to rank for handy.

Step Two - The Links

Now that you have your two keywords, it's time to commence link development. Utilize the keywords in your anchor text in those links and whenever feasible produce a link first to the content page, and then to the category or home page. When you can incorporate only one link, go along with the article content one.

How can you create those links? Here are a few suggestions:

Social Bookmarking Sites
Commenting On Blogs and Forum Participation
Yahoo Answers
Writing and Publishing Articles to Different Article Submission Sites
Guest Blogging on Related Blogs

Rotate through these pursuits and build as numerous links as it takes to rank for the keyword of your liking. As it will take some time for links to be picked up, I recommend you perform four to five of the tasks (mixing and matching as required) and then wait around a couple of days to discover how the links influence your ranking. Doesn't that sound simple? Yet it is so successful and you genuinely don't require a specialist link building service.