Google Keyword Research 101

When it comes to building traffic online, any veteran online marketer will tell you that it is all about targeting the right keywords. Sure, there may be instances where you have websites with tons of views despite the lack of keyword research, but this is not the norm. Having the right keywords that your audience uses to search in your website will make you easy to find. Google also has a free keyword research tool and keyword traffic estimator that most internet marketers find extremely useful.

All About the Google External Keyword Tool
The Google External Keyword Tool is a web-based research tool that the company developed for their Adwords clients. You can use it to research for the PPC ads on Google Adwords, and you can also use it to do research on keywords for your website. Find the terms that people use to get search for something online, and you will be able to bring more visitors to your site. Before you get suckered into buying latest and greatest in keyword research tools, here are some reasons why you should consider using this before buying paid keyword tools especially if you are just starting out in online marketing.

You do not have to pay anything for this keyword research tool
Believe it or not, there are many successful online marketers who do not make use of paid tools. With the Google keyword research tool, you can get access to a lot of other keywords that would never have occurred to you. The Google keyword traffic estimator tool is also something that can help you map out your pay-per-click campaigns. Inputting your keyword with your bid and daily budget will give you an idea of the number of eyeballs that you get for your PPC ad. If you are one of those people who find the occasional captcha pop-ups annoying, you just need to pay a one-time fee of $5 to Google, and it will not show up

Majority of keyword research tools use Google data.
Over one-third of the web's population look to Google as their search engine of choice, making their keyword data extremely valuable to marketers. Most paid keyword research tools also pull in keyword data from other search engines as well include the ability to post content, register domains, and track keyword ranks. Unfortunately, when you are new to internet marketing, this can only serve as a distraction to your main purpose. Only when you have intermediate knowledge of online marketing should you start considering getting a paid keyword research tool. When you are still learning the ropes and making money from the web, however, the free Google keyword research tool should be enough for your needs.

Make sure that your website is seen by your audience by creating content with the right keywords by using keyword tool. Doing so makes it easier for your target market to find you when they search for keyword terms related to your business online with keyword research seo basics. Make sure to use Google keyword research tool along with their keyword traffic estimator. Whether you are looking for organic or non-organic ways of building traffic through PPC or SEO, keyword research will certainly help people get to your website.