At this point in time just about any person is capable of making a website, but turning it into a lean, mean marketing machine is another matter. A lot of things contribute to a site being successful, or not, and usability factors rank very high on the list. One of the annoying factors that many websites still have today is that they take forever to load. A long load time is fast ticket to losing visitors forever. What we have for you today are some general guidelines that work very well for keeping your load times in spec.
Ads can seriously harm your browser loading time, and if that is you then we recommend you re-visit the issue.
If you want to use such an ad scenario, then we suggest you do something about it - maybe trim graphics in other areas or something. This is obviously a judgment call, and you know what is best with your site and what you can get away with. You should be knowledgeable enough to realize that you have to find a balance between the number of ads you have and what people will tolerate.
It doesn't make sense to repeat the same information on your website's numerous pages over and over again, does it? What you can do is reduce the HTML code by using CSS, and that will place highly repeated information off the site pages. If your site is small and will stay that way, then this is not so much a concern. Also, do not forget about caching, and that happens once the visitor has been to your site. This helps you increase the overall speed of your website. For example, if you're running a 100 page content site you'll save on your loading times by using this one tip.
There are very many different kinds of scripts available for tracking, and doing that is really a good idea in the first place. It is great to use scripts that do cool and useful things, but be mindful of your loading time as that will add-up. This does nothing good for your site and can bring down the loading speed of your site. For example, if you're using Google Analytics then just stick to it and remove the rest of them. Careful you do not get caught up in the shiny new object thinking because that could lead you to dismiss powerful strategies like commission vantage. There are lots of successful people online, and they are missing out on so much more profit because they got tunnel vision. Some people will instantly dismiss a new marketing method for whatever reason, and they are the people who get stuck with average or poor results. What did you think about this article and the methods discussed? Can they be used in your online business in any form whatsoever? Will you take action to find out? Internet marketing can be frustrating, to be sure, but you have to give your self time to learn a little bit and then it is action time. You probably do not yet realize that a lack of confidence will often have an effect on the outcome of your marketing methods. Obviously you are the only person in the position to make the call about those matters.
You will need a benchmark if you suspect your site is a little slow, and that entails finding a free site tester for browser loading times and check it out. If you have a business, then you should take it seriously and see about this matter with your own sites. Several years ago Google began taking this metric into consideration for SEO scoring and rating purposes, so this is not just about visitors.
Friday, July 27, 2012
Bringing Down The Page Load Times for Higher Performance
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