It's well-known that the majority of customers now depend on the internet to find their local businesses.As opposed to few that still depend on outdated search methods such as the yellow pages, over 90% of consumers are reported to use the search engines to find products and services.
As a result, it's no surprise that increasingly more businesses are starting to want to take advantage of the many benefits that using local search marketing can offer.
SEO is used by businesses to help get their sites to the top of Google and as a result gain increased online exposure; local search marketing follows the same principles, nevertheless, it's targeted more at local searches.
Businesses that invest in good local search marketing do so since it puts their business directly before targeted traffic - consumers that are specifically looking for that businesss services or products. It's because of this, that they now enjoy a huge increase in leads and enquiries that cause successful sales!
Sound too good to be true? The many businesses currently experiencing the benefits of their local search marketing would debate that it is not!
Even better still, by having a listing with someone such as Google Places, your business can benefit from its very own 24/7 salesman (see - Google places business listing ) . This is because Google Places is able to provide online search users with the information that they need to contact your business or enquire after your services.
Because of the rise in popularity of social networking sites, it's also become possible for businesses to reach out to larger numbers of online search users. This is not only beneficial to the consumers who are able to feel that they can trust the businesses they're spending money with, but it allows businesses the opportunity to find out what their target market wants. Social media marketing can prove a powerful component in local search marketing, and with the right help a business can use this interactive landscape of social networking to their advantage (see - Facebook and marketing ).
The end result is this - local search marketing really helps to put your business directly before businesses thinking about your particular services or products. What more could a local business looking to grow want?
If you're interested in using local search marketing to give your company a boost and expand your customer base, see - www.localsearchmarketing.co.uk orclick here for more information .
Wednesday, January 9, 2013
Wanting To Stand Out From Your Competition? Learn How Local Search Marketing Can Help You To Achieve Exactly That
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