Wednesday, September 7, 2011

What You Must Know About Optimizing Your Pages for High Rankings



On-page search engine optimization is simple, if you know what you're doing. It's easy to start off on the wrong track and realize your mistakes much later. This is why it's crucial that you first focus on building your foundation first, before completely jumping into SEO. In the following article we will be looking into a few simple to apply tactics that every webmaster should keep in mind when working with on-page SEO.

There is no need to be ultra-precise with keyword density, however you should be within certain limits. Roughly 2% or maybe close to 3% keyword phrase density will keep you safe, however I have seen sites rank at number one with 1.5% density. To calculate density, just take the overall count on a page and divide that into the count for the phrase you are optimized for on that page. You do have some leeway here because there are no hard and fast rules for doing this. Just be sure all your pages are well-targeted for their particular phrase. If you overdo it with optimizing your content it can result in an article that is awkward. If you're using multiple keywords on a page, then it's important to test individual keyword density, where the recommended use is between 1% to 3%. It might clarify this article when get yourself some reading glasses, they can help to make all text you examine a lot more clear.

Another important aspect of on-page SEO is using your main keyword phrase in the H1 tag, at a minimum. Be sure to do this only because the overall cumulative effect will help you to rank higher. The exact weight values assigned to each aspect of SEO is a closely guarded secret at Google. Be sure you do not keyword stuff your headline tags because you will be penalized for it. You can quickly get this done and move on to the next thing you need to do. Be mindful when composing your text and where you end-up mentioning your keywords.

Although metatags won't gain you the popularity they once did they are still important so be sure to fill in a description of your webpage and weave your keywords into it. You really only need about 200 words to describe your pages content. Using a good description can increase the traffic you get from search engines as people see the results and immediately know what it's all about. As a result of this you will see an increase in your click through rate.

The thing about on page SEO is there is nothing hard about it, and they are quick to do.



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