Monday, October 17, 2011

Making Money With Digital Marketing



Website promotion is a campaign to popularize your digital brand over the net to your intended audience. Digital marketing campaigns employ various systems and tools to invite this desired amount of traffic in the site. SEO or search engine optimization is the most widely used tool in digital marketing. Other popular methods are email marketing, search engine marketing, affiliate marketing and social media marketing.

Sending ads emails to a distro list is what we call email marketing and almost all big companies do this. Every email sent to a potential client is considered email marketing and effective if your mailing list read emails like these.

On the other hand, there is affiliate marketing which relies on a rewards system. Its cheap, efficient and affiliates can increase exponentially.

Being the most popular sites in the web, social media now serves another purpose through social media marketing. With the rest of the world fixated on YouTube, Facebook and Twitter, bringing your brand to these platforms allow it to gain maximum exposure

SEM is the most expensive employing both SEO and paid search.

The most popular as we have mentioned is SEO or search engine optimization. There is just one thing to remember in conducting and SEO campaign - never rush it.

There are 3 things to remember in making your SEO campaign successful:

1) Brainstorming for keywords is important because you have to think like you are the consumer deciding on what keyword to type in the search field

2) Content needs to be updated as you don't want to be left behind. Web content is what people view or listen to in your site so make sure it is quality driven

3) Link buildup is important so determine the techniques that you are going to use.

SEO campaigns could prove to be useful to your company. Times are hard and budget is scarce so we have to make the most of what we have. Look online for SEO services London and SEO expert London to ensure quality of work here.



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