Monday, January 30, 2012

Reasons For Getting Your Website Indexed



The reason why you should get your website indexed by search engines is so that people can find you.

People would walk past, see your displays and shop front and maybe pop in if you were to think of your site as a shop on the high street of your local town. This however is not true for the web. With the way the Internet is made, there is no such thing as a passing trade. Having the best site in the universe is likely to happen. A revolutionary product which will change the way millions of people search the Internet is what you can have. But no one will come if they don't know where it is even if you could have a very important message that everyone should read.

To get people to visit your site, to read your message, to buy your products they need to know where to find you. What they need to know are your website address, your URL or they should be able to follow a hyper link to your site.

How exactly do we tell people about your site? Is word of mouth helpful? While it's true that this works, you can only tell so many people face to face. What about if you send out an email to a list of people you recently bought from someone on the internet (10,000 email addresses for $10)? This is the easiest way for you to lose your website, your credibility, your hosting - even your email and internet account so in order words, it's a no. This is called spam.

In case you personally get tons of spam in your mailbox each day, it is not a reason for you to do it as well. It is something protected by law. You can even be in serious trouble if you spam. The rule of thumb is that you should only email people who have either emailed you (not spam) or someone who has personally asked you to send them information of a particular type. If you send someone an email about automobiles, then it would be a waste of time if they are only interested in stamp collection. But yes, there could be an exception to the rule where someone could be interested in stamps with automobiles on them.

The thing is, a lot of people visit websites by searching for them in a search engine. The funny thing is, that even if someone knows your URL or website address, they still type it into a search engine. Almost everyone has either a search engine as their homepage or they use the one provided by their internet provider and that almost always has a search box provided by a search engine.

What they do is type your URL into a search box and press enter. It's guaranteed that one of your competitors will be listed in the search engine that they are using if you are not listed.

Just to summarize:

Getting your website indexed by the search engines is a must if you want people to find you!

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