Friday, July 6, 2012

How You Can Put Together a Better Google Places Local Search Page



Keyword research is one of the most difficult components of Internet marketing for people to learn. The fact that this is such an essential component of Internet marketing is part of the reason so many people struggle with it. Learning the right way to leverage your research into keyword gold will make all the difference in the world. Of course the best tips aren't often discussed in public forums or even found in Internet marketing ebooks. Most people try the same thing everyone else is doing for keyword research - you need to travel a different path.

Once you are listed in Google Places, then you want to aggressively market your site for maximum exposure - and links. You want to be mentioned or "cited" in as many places as it is possible to be mentioned. The reason for this is very similar to a form of social proof as delineated by Google. You can also think of these as backlinks and increasing your Google Places SEO value as well as your website rankings.

So you want to be as active as you can so that your site will be cited. Directories are great for this and so are the other methods like actually getting people to review your site. But directories are a very common way to accomplish this for most people simply because they are easier. If you are the sole producer of your content, you will need to show a little more ingenuity and attention to your phrases and where your keywords are placed. You should jazz your content up a little and try not to make it sound sterile or cold. A good way to keep your content motivating, make sure to keep the words fluid and placed in appropriate places. A lot of the time seasoned writers will put their keywords in strategic places within their content; like at the start of every paragraph. You may wish to be bold and think outside the box; just remember that the tried and true ways should definitely get some consideration.

Think about how you can improve your on-site linking regardless of having a blog or not. So just remember that the same principles apply to non-blog sites as they do to blogs for this. There are tons of ways to work with this including everything that was mentioned for blogs. Anchor text that is proper for where you are sending people is critical for this to have the greatest effect. If you have never paid much attention to this method, then now you know about it and can use it. There is prudence and wisdom to finding people who are truly experts in their field and then learning from them. Either way you slice this, you have to get your knowledge from those who have been around and have succeeded. Always take precautions with those you learn from, and after a while you will be able to navigate around the subject much better. If you want to use Sky Builder and build a web business from the ground up, then you simply have to accept the fact that daily decision making is part of the game. Those who are more experienced will have passed many trials by fire in that regard.

You cannot have a fear of the unknown, even though that is a very normal response for most people. One common complaint is having no clue where to begin, and once again that is something easily fixed. The more decisions you make that perhaps are not the best, then you will learn from them and become more knowledgeable. Once you have have survived for a while, then you will see your mistakes dwindling in numbers. While you really should always perform due diligence, we have no issue with that when it comes to the methods outlined below.



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