As visitor traffic analysis topic is noted here, you might think it is the matter of course that the analysis should be carried out for effectiveness of any SEO Internet Marketing actitivies. All may have agreeed upon this, but not all did the visitor traffic analysis properly to obtain positive results from other SEO internet marketing activities. The 3 factors are important to become analyzed for SEO internet marketing campaign to obtain the set goals
To start with, let's discuss targeted traffic on keywords. Tracking the way your keywords are working effectively or not is vital. An SEO expert has to track if the chosen keywords are getting the targeted audience. A keyword can appeal targeted or generic traffic, but all the SEO professionals' goal is to obtain the targeted audience. Besides examining the popularity, competition of the keywords for selection, it is vital to research and choose the keywords that are as best highly relevant to your services or products as possible. It's very clear that "creative internet marketing" will entice general traffic that must get specifics of creative internet marketing, but "SEO internet marketing" may well be more specific; or "travel SEO" will target to the specific audience that is interested in SEO services for hotels.
Moreover, an excellent SEO Internet marketing campaign will provide the qualified traffic. Qualified traffic means targeted traffic that really boosts your conversion rate, and needs our wonderful efforts in sourcing and selecting much more specific and perfectly defined keywords, location keywords, ect. A SEO expert need to know the demographics and psychographics of the targeted traffic to take the qualified target audience. Let's take an example, in case you are offering internet marketing services to small and medium business clients in Vietnam, keywords for example SEO Vietnam, cheap SEO Vietnam, small business SEO Vietnam, etc can be optimized to your website.
The last but not the least factor is definitely the visitors' activities analysis. Time on page and particularly conversion rate play an important role in a successful SEO internet marketing campaign, so a qualified SEO usually keeps eyes on visitors' activities around the specific landing pages.
We should instead scientifically design the menus, call to action buttons and content on website and landing pages for visitors' ease to redirect to make decision. If you need turn your targeted visitors to buyers, you should spend time and thoughts on designing logic pages. A contact us, live support or add to cart button needs to be inserted on a convenient position on your services or products landing pages where those people who are interested in your services or products can contact and order your services or products. Providing you experience no progress inside their visitors' activities on or conversion rate out of your website/pages, you have to make adjustments or change to the landing page for greater conversion rate. Conversion rate is the percentage of total traffic converting into actual sale or leads.
For now we are able to start a successful SEO internet marketing campaign with the above recommended visitor traffic analysis. Simply focus your efforts on analyzing visitor traffic to attain targeted audience, qualified traffic and tracking visitors' activities to accomplish your final objective of high conversion rate for ones website. The recommended factors are simply in brief, but your practice for specific SEO internet marketing campaign can make perfect.
Monday, January 2, 2012
Tips on how to evaluate websites visitor traffic in Internet Marketing
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