Wednesday, February 1, 2012

Don't Leave Your Search Engine Ranking To Chance - Use Search Engine Optimization Tips That Work



Proper search engine optimization is perhaps the best Internet marketing technique available. If your website is near the top of the list on SERPs, it almost certainly receive a high volume of targeted traffic. Here are a few practical SEO strategies from solicitors in Bristol that you can do in order to get a high website ranking.

Your title should pertain to a specific keyword or phrase such as divorce or legal advice should you wish to honestly make the search engine results better. You have to put this tag on each individual page, so they will be uniform and linked properly. When you connect your company name to the end of the title link, it will also help. Your company name is not typically searched for until you have become highly recognized in your niche or market.

Be certain each single tag is unique for each page when using meta description tags. Avoid using the same description META tag for multiple pages. This will lower your search engine rankings.

Keep the content of your website user-friendly. If you design a website which is easy to navigate and read, including accessibility options like making the font size larger, you'll find that your site ranks higher on search engines. Be sure your website is optimized for search engines and human beings.

Try creating a robots. txt file and applying it to the root directory. This prevents the search engine robots from indexing certain pages of your site.

Your website's server should be coded so that it is case-sensitive with regards to URLs. Having lower case letters in your URL may decrease the chance that visitors end up on your site.

Search engine algorithms are dynamic; these optimization tips can get you to the top today, but algorithms could change tomorrow. To ensure continued search engine optimization success, it is important to consistently read about new techniques in the industry.



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