The Nitty Gritty of SEO for the Novice

Your decision to join the world of internet marketing should be congratulated. It's an excellent industry to be in! You've likely already heard of the skills you will have to build as well as what other things you might need. There is so much contradicting information out there, especially when it comes to SEO, that it wouldn't be a surprise if you have a migraine. The good news is that Search Engine Optimization (or SEO) does not have to be all that difficult. In this article we will go over some SEO basics to help you get your website and your business up on its feet and making friends with the search engines.
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Filling your content up with as many keywords as possible is quite tempting when you are first starting out. This, however, isn't that good an approach. Keyword stuffing is one of the fastest ways to make the search engines mad and get your site unlisted. Two percent or less is the keyword to content ration most large search engines prefer. You can use various tools to make sure you are within the accepted range. In terms of SEO and keywords, the old saying of less is more is really true. http://kodakpulse.org/

SEO isn't the only aspect of your business that needs your time and attention. If you really want to make the most of your business then you're going to have to devote time and care to other aspects of operating your business such as: building relationships, writing calls to action, and building your website. It doesn't matter how much traffic you get if you can't make the sale. Keep this in mind and realize that SEO is only one piece of the puzzle. It will always be important but many people place far too much emphasis on it.
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You also have to remember to make a submission to the search engines with your site address. You can use an inbound link from an authoritative site to get the spiders to come visit your site as well. Compared to filling out a submission form and putting it in through the regular channels, this is a much faster option. Don't ignore those forms because they certainly exist for a reason. You could work on two projects, namely on getting more links and filling out and submitting the forms. Sooner or later, the search engine spiders will end up on your site with this approach. It's a win-win situation. You'll be viewed as a proper company when you use those official forms rather than just some site looking for attention.

There are plenty of small tweaks you can make to help improve your SEO. Everything from new and updated content to link building campaigns and internal links work together to help you build the rank of your site.

If you are good at what you do, you will be able to take advantage of the new traffic you are generating and convert it into more sales. These are a few simple ideas you can use. You'll uncover many more if you do your due diligence.