Saturday, December 24, 2011

3 Harmful SEO Mistakes You Don't Want to Make



Search engine optimization is one of the most effective ways to drive targeted traffic to your website, regardless of what category it belongs to. You have to get the right kind of visitors to your website on a regular basis. For effective promotion of your site on the internet you need to make sure you are focusing your efforts on search engine optimization. This article is about looking into the three mistakes that you should avoid if you are in the starting stage. To learn more read: professional seo services

Don't do the mistake of having duplicate content on your website. The search engines don't like this, and it will only lower your site's rank and could even get your site blocked. Placing original and relevant (to your site's theme) content on your site is the only way to gain the search engines' favor. You can't just fill your site with duplicate content and expect it to rise above the others in search engine rankings and gain a good position. No matter what topic your site is about, you need to make sure that your content is unique and informative for your visitors. You'll find that, in addition to being ranked well by the search engines, this will cause other sites to link to you because of your valuable content. You get multiple benefits.

It's a mistake to acquire a large number of backlinks in a short time, as this is suspicious to the search engines. As many marketers could tell you, sites often lose their high ranking after adding a large number of backlinks at one time. The search engines consider this type of link building spam, as it shows your only goal is to improve your rank. Therefore, you have to acquire links slowly and not be in a hurry if you want good results with the search engines. Only naturally obtained backlinks will help your SEO efforts. So build your links the right way, and make sure any services you hire for this purpose are building your links naturally, as this will help your site in the long run.

You should also avoid the SEO mistake of keyword stuffing.

The search engines don't like websites that repeat their keywords too often, so make sure you don't do this. Instead, you should just sprinkle your keywords in and around your content, and maintain a keyword density of 4% to 5% and no more than that. There are some marketers who assume that if they can use their targeted keywords in excess on their web page, search engines will see that page as important. The fact is, just the opposite is true. Keyword stuffing is something the search engines can easily see, so you should stay away from it.

In general, SEO itself has been practiced for quite a few years. However, it has gone more difficult these days, given that you are competing with millions of other sites that are trying to do exactly what you're aiming for. If you want to be competitive and rank your site well, it helps if you steer clear of the SEO mistakes we've gone over here. When it comes to SEO, you can look forward to the day when your site reaches a top spot in Google and other search engines, as then you have the less arduous task of keeping your place.?













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