Friday, December 2, 2011

How To Monitor Your Promotions in Google



Google page rank is one way. Get the Google Chrome plugin to get the page rank of any of the sites you visit as you browse the Internet trying to find potential websites on which to purchase ad space and make mock drafts. Another very useful device when checking page ranks are available on Google. This tool is especially extremely important because some webmasters/website owners can manipulate their page ranking so it looks higher than it really is. This site I found out about and just given you will tell you the actual page position. That way, you are always in front of the game.

Secondly, you need to check that the website you buy a banner on is actually getting traffic otherwise you will in effect be throwing money away. A quick and easy method to check this is to check its alexa ranking. You can do that by entering it address into the search bar on alexa. While there are no hard and fast rules, I will personally not necessarily buy banners/coupons for popeyes chicken on any site which has an Alexa traffic ranking greater than 1. 5 million. Once your site gets popular, you can now make a more informed decisions concerning the value and subsequently the price you will pay along with the positioning of the ad.

The ad needs to positioned to be able to generate revenue. A good indicator of this is one way well the site in which previously occupied the space you are thinking about performed, if you can acquire that information. You also need to understand or have an idea of roughly what the click rate was.

Remember cash flow is king. Make sure it makes dollars and sense to advertise. Also save money and use Cicis Pizza coupons. You have always have to keep in mind that you have to pay for high page rank and also direct traffic. You have to see how much you are prepared to spend. This is crucial with regard to both banner ads and also text ads. They both need to be positioned to get mouse clicks.

You could hire a graphics guy to do your advertisements. You need to have a powerful headline, a pitch and a proactive approach. For creating banners, follow the guidelines of the site you buying the room on. For instance, some sites allow flash yet others do not. Additionally, it helps to prepare different versions of your banners as well. Another common banner feature is to have some movement(flash) inside your banner. If you can, go a step further and allow it to be interactive. Lastly, when creating small image ads or buttons, aim is to allow it to be tell what your site is about while being concise concurrently.



No comments:

Post a Comment