Very first Procedures For Productive WordPress SEO

Social Media Management

WordPress SEO seriously isn't solely intended for SEO. Lets get that one out there in the air. This is a platform that's made for bloggers that just want to present their content, get it live out there in the real world. Lets deal with it, if WordPress were to be centered on SEO, it will only serve to be a constraining factor in the popularity of the platform, as much people simply would not understand it. That's a fair statement too. With all that being said however, what steps could we take to be certain that our WordPress blogs are up to scratch for the search engines?

Correct Meta Tags On Page

The capability to add meta tags such as descriptions and titles is given with the use of particular plugins. All In One SEO, Yoast SEO, Headspace, these are all popular plugins that offer the webmaster the ability to add these tags in manually on a per page basis. Paying attention to to not just insert keywords where necessary, but also using these tags as a means to sell within the search engines. Consider checking out the competing pages for the search query that you're targeting, and ultizing some effective sales copy in order to get more website visitors to check out your web site than anyone else's.

URL Optimisation

That isn't enabled by default in WordPress, which is why a stock WordPress blog will use strange URL's that use question marks and numbers. In order to optimise your URL, you will need to edit your permalink settings in your WordPress administration area. In doing so, as a general rule of thumb, I will use only the post title in the URL, and even then I will shrink it down when making an article to make sure that I could remove certain stop words which may have an adverse effect on how well the page ranks. You may also use categories as well, but this is an individual choice.

On Page Optimisation
It's the easy part. Typically, anything over a keyword density of 2% (that is, 2 uses of a keyword within 100 words) will work against you. I'll generally try to stick around the 1 - 1.5% mark, plus use other related keywords within the text as well. Not only that, but I will likely link out once to an external page using the keyword, plus makes use of the keyword in no less than 2 heading tags on page. This can be extremely important, as this demonstrates to Google that you're relevant for that particular search query.

This is just an intro today, as well as doesn't even begin to cover the full spectrum that is WordPress SEO. There are several procedures which will boost your status in the search engines such as link building and viral marketing, but at the end of the day, it all starts off with relevancy, that is in huge part what I am talking about with you today. The more relevant your page is, the better it is going to perform when it comes to game day in the search engines.