Link Building Tips for Beginners

Anyone who has had an online business for more than about a day realizes the necessity for targeted traffic. There are plenty of methods to get traffic, but millions of marketers dream of organic traffic from search engines. While numbers can vary with the source of research, it's estimated that up to 80% of traffic flows through search engines. Obviously most people only bother with Google, or perhaps Bing and sometimes Yahoo. When it comes to SEO and ranking, the most important determinant will be number and quality of backlinks pointing to your site. The plain truth about how popular your website or blog will be determined by search engines will rest on your linking campaigns. Your PR (page rank) will be determined by its popularity as calculated by search engines, and the more inbound links you acquire the more traffic you'll receive - more popular. In the ideal situation regarding backlinking, you should focus more on the quality aspect as opposed to the quantity of them. Now we want to explore more fully just a few link building tips that you can put to work right away in your SEO tasks.

A simple yet result oriented method to get good, one way backlinks is to leverage social media profiles. You can find quite a few social media sites where you can place a link to your website when you fill out your profile. Join as many of these as you can find. You should create a user name that is connected to your niche or business. This can give you an additional way to publicize your site and business, apart from the backlinks. While this is a great way to get one way links, don't overdo it by spamming these sites with too many links or signing up for too many of them at once. You will have the most success with this technique if you do it slowly and consistently. There are dofollow and nofollow backlinks, the first one is best but it's also best to mix them up. When you're analyzing backlinks, it's good to know that Google views some in terms of whether or not they pass more PR (page rank value) than others. There is hyperlink code that is called out either as "nofollow" or "dofollow," and that will either allow or not allow PR to pass. So if you are working on an SEO campaign, it's important for you to know the basic difference between a "no-follow" and a "do-follow" link. If you're going to do your own link building, then you need to understand that and do use both to look more natural. You can find free tools online that easily tell you if a page has the no-follow tag.

Discussion forums are another resource for getting links, if you take advantage of the signature file, where you are able to place a link. You should join several popular forums relevant to your niche and become active on them, starting and responding to threads. If you become a regular contributor, other members will start to get interested in you and take a look at your website. What is especially good about this? The links you get are from high ranking sites that are relevant to your niche.

So, if you want to rank in the engines, then just accept that you will have to do link building. For SEO and traffic, it's the most important thing you could do.

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